McFarlane will be leading the way with new toys based on the Blizzard universe.
McFarlane announced they have acquired the license from Blizzard to make figures based on Diablo, World of Warcraft and the upcoming Warcraft Arclight Rumble universes.
Notably missing from the list is Overwatch.
“What I try and do within the walls of McFarlane is to find big brands that look super-cool. It’s a fairly simple formula that can be very hard to find, but the talented creators over at Blizzard have been making and designing tons of fun, detailed and visually stunning worlds across their games for decades. And now, my company gets to go play in their sandbox. This should be a hoot! Our goal is to deliver figures to fans of Diablo and Warcraft games that will add value to their enjoyment of playing in those worlds, because when you aren’t playing the games you will be able to look at them on your shelf in 3D form.”
It is unknown what exactly these figures will be, but we expect to see the first figures by the end of this year. The announcement notes that the first figures were scheduled to release alongside Diablo IV, but instead will be released later this Fall with a new content release.
Currently Blizzard has Funko figures with games licensing, but also previously had higher end statues on the official Blizzard shop which have been removed as of late. It will be interesting if the McFarlane licensing includes both high and mid range figures.
